Why Branded Staking Campaigns are Key to Building Loyalty
Branded staking turns your token campaign into a loyalty engine. With Team Finance’s white-label staking widgets, projects can host secure, fully branded staking on their own site—keeping users engaged, trusted, and connected beyond the token launch.
Building a DeFi project is no small feat. You’ve built a community buzzing for your TGE, hyped for your token to pump, and eager to lock in for staking rewards. Standard staking campaigns, like on Team Finance, are rock-solid, secure, and reliable, but for teams ready to take full ownership of their own user experience and branding, managing your staking campaign from your own website is what takes the campaign next level.
That’s where Team Finance’s white-label staking solution comes in. It lets you embed a fully branded staking experience directly into your platform, benefiting from audited, battle-tested smart contracts and the credibility of the leading name in DeFi staking security, while keeping your community engaged and connected within your ecosystem, beyond the token launch hype.


Branded staking gives your project an edge. Standard staking works, but branded staking is yours. When users leave your platform for another UI, even subtly, it can weaken the connection with your community. In Web3, every moment counts - from onboarding to engagement - and ownership of the user experience can make a significant difference in retention and trust.
Why Staking Drives Token Performance
Staking isn’t just a reward mechanism - it’s essential for token health and price stability. By locking up supply in staking pools, you reduce the circulating supply of your token, which lowers sell pressure and supports long-term value appreciation.
Projects with strong staking campaigns often see boosted liquidity in trading pools, attracting a more committed and engaged community. This creates a virtuous cycle: more stakers mean higher staking rewards, which draws in more holders and fosters loyalty. In a volatile crypto market, this locked-in demand can make your token more resilient, turning short-term hype into sustainable growth.
Staking signals confidence in your project. When community members lock their tokens, it’s a public show of support that strengthens the social proof of your project - a subtle but powerful driver of investor trust.
White-Label Widgets: Staking That Feels Like Home
Team Finance’s white-label staking widget allows you to integrate a fully branded staking experience directly into your dApp. No redirects, just a seamless flow that’s unmistakably yours.
Stake ERC-20 Tokens: Users can deposit your token without leaving your platform, instantly entering staking poolsPlug-and-play: No need to develop smart contracts or build a custom UI. Simply create and configure your staking pool on Team Finance and embed the widget on your website.
New levels of engagement: Real-time reward trackers, live APY updates, and interactive features, all from your own website.
This is staking-as-a-service designed for projects that want to own the experience. Team Finance handles the tech - smart contracts, audits, scalability - letting you focus on scaling your token and community.
Full visibility on metrics
When you send your community to your website to engage with your staking campaign, you have full visibility on the analytics and user engagement metrics. You can create user funnels that can be optimised for conversions. You have full control over the user experience and visibility of its performance.
You can go one step further, with access to the analytics you can build a flow that optimised to drive conversions elsewhere on your platform, drive users to promo and marketing pages, newsletter signups, governance portals - anywhere you wish.
Embedding the staking widget puts you website at the centre of the community experience, driving repeat visits.
Launch Fast, Stay On-Brand
Crypto moves fast, and there’s no time to waste. Between product development, community-building, and market swings, creating a custom staking solution from scratch isn’t practical. Team Finance widgets integrate in minutes and can be installed via an NPM package.
Configure your staking: Create your staking pools in the Team Finance dashboard, with options including custom reward tokens and reward top-ups. Or alternatively, make use of our ‘locked staking’ option, only available in our staking widgets, launching pools where users cannot unstake or claim rewards until the pre-determined time of the pool ending.
Customise your experience: You can customise your widgets' colors and fonts, for your staking campaign experience to go live perfectly aligned with your brand.
Make Staking Your Project’s Edge
Branded staking isn’t just a nice-to-have; it’s a competitive advantage. It strengthens community engagement, builds trust, and enhances token performance - all while keeping your users within your ecosystem.
Ready to level up your staking experience? Visit Team Finance’s white-label solutions page for more details and connect for a free demo.